Do you want to start live streaming on social media but you’re scared and overwhelmed because you think you need to spend thousands of dollars of equipment just to get started?
In this video, I’m going to show you how to live stream on a budget, along with some of my best recommendations for affordable equipment so you can start live streaming today.
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Before I get started, just a heads up that you can find all the links to the equipment that I mention in the description box below along with the timecodes for each section so you can jump to the parts that matter most to you.
1. VIDEO CAMERA
The first thing you need to have when it comes to live streaming is a good old fashioned cell phone. Now, if you’re looking for multicast to multiple platforms, I recommend using an external USB webcam and placing it on the top of your laptop and the webcam that I use is a Logitech C920.
It records in full HD 1080p and this webcam will have your live video content looking crisp, detailed and vibrant. Well, at least that’s what the Amazon description says. But in all seriousness, trust me, this webcam is great to use.
Next thing you’ll need is a tripod, especially if you’ll be live streaming off of your mobile device and here are two tripods that I actually recommend that you try out.
First is a selfie ring light / tripod stand / cell phone holder by the brand Ubeesize. What’s great about the tripod is that it’s really light and multifunctional, in that you can use it for live streams but you can also use it for personal brand photoshoots inside the house, or you can even do solo shoots outside. There’s a lot you can do with it.
Since I like to go live on multiple platforms, I usually multicast off my laptop with my webcam and I use this tripod in particular with my iPhone and place it right behind the computer so I can go live on Instagram as well.
Another tripod you should consider using is a smaller phone tripod buy the same brand Ubeesize. What’s great about this tripod is that it’s much smaller so it gives you the flexibility of being able to live stream in multiple places.
Whether you want to go live in the living room and put the tripod on a coffee stand or if you want to be in your kitchen and use it on your counter or if you want to go live in your bedroom and put the tripod on your nightstand, there are so many things that you can use it for and that’s why it’s a great option.
You have the camera and the tripod now you need some sort of table or desk to lay your equipment on while you film. I actually use the Table Mate Tray from Walmart for my live streams.
It’s really small and light and I can move it anywhere around in my apartment to do my live streams and last time I checked, it only cost around $40 American for this product. Other options to film include using a computer desk or even a coffee table in your living room.
The most important thing is that you have a desk or table that has enough space so you can fit all your equipment and you feel comfortable while you’re speaking on camera.
Let’s talk about lighting! The most affordable lighting that you should use for your live streams is natural light because it’s free, so if you can get close to a window during the day to go live that is awesome but if you are going to film in the night or if you just have crappy lighting in your house, it’s okay I got you, here are few options.
This selfie ring light from Diyife is great to use for both smartphones or your desktop and it comes in three different sets of brightness to make sure that you’re well lit in your videos.
Now a bit more expensive option for a ring light is the Neewer ring light that also comes with the stand. Currently, I use the 18-inch version but there are also smaller versions, 10, 12, or 14 inches, so there’s a lot of different options for you to choose from.
HONOURABLE MENTION: AUDIO
Now, before we get to the last tool, I do need to make a small comment about the importance of good audio.
When you’re just starting out, it’s totally fine to use the internal audio from your laptop or the audio from your webcam.
You don’t need to invest in a fancy external mic like a Blue Yeti or anything like that, at least at the very beginning. Just make sure that when you’re filming, you’re in a quiet place and that you project when you speak.
Last but definitely not least is software and using live streaming software is how you can take your production to the next level.
With software, you can add your own branding, add cool elements, bring on guests, share your screen, share viewer comments and so much more.
There are so many live streaming software’s out there but two of the most popular are eCamm Live and Streamyard.
I’ve used both software and I recommend using eCamm live over Streamyard.
Quick recap: You have your camera, tripod, table, lighting, and your software which means you’re all good to go live!
Now it’s time for the question of the day: What platforms do you like to go live on? Let me know in the comments below.
If you want to take your learning to the next level make sure to download my free resource, The Ultimate Live Streaming Checklist, where I break down from A to Z how to set up your live stream for success!
If you enjoyed this video, make sure to like and subscribe so we can keep growing this awesome community and remember what makes you weird, makes you wonderful. Thanks for your time and attention and I’ll see you in the next vid!
Nadine is a former television broadcaster turned digital marketing strategist and educator. The Trinidadian-Canadian teaches content creators, entrepreneurs, and side-hustle bosses how to market and monetize their skills online. When Nadine isn’t helping high achievers build their brands, you can find her reading a book or jamming to the latest DJ Private Ryan soca mix.